Valencia to host first global congress on image rights in the field of sport

Peter Hutton, CEO of Discovery Eurosport – Europe’s leading sports TV network; ex US marine Steve Gera, who is a consultant for clubs such as Real Madrid C.F. and owns an investment fund that backs start-ups in the world of sport; Thomas Margoni, senior lecturer at the universities of Glasgow and Harvard and Premier League partner, and Miguel A. Hernández, of Primetimesports, the first agency to start representing Youtubers, are just a few examples of the names featured on the programme for the Sport IP Forum 2017, a pioneering international congress created by Feria Valencia and Microsoft’s Global Sports Innovation Center (GSIC).

The congress is a top level event dedicated to image rights and how technology affects the way in which rights are managed in the field of sport. Set to take place at Feria Valencia on 22nd and 23rd November, the congress was launched to the media this morning by David Rosa, director of innovation at the GSIC, Enrique Soto, managing director at Feria Valencia and Natxo Costa, managing director for Trade and Consumer Affairs at the Generalitat Valenciana (Valencia Regional Government). The audience was told that international speakers from major media and leading brands and companies from the sports industry from 12 different countries have already confirmed that they will be participating in the Sport IP Forum. Those that have already committed include entities such as Microsoft Sports, Discovery Eurosport, Fox Sports, Pons IP, Octagon, ASSER, International Sport Law Centre, Seven League, Sport Radar, Gains Group, Wildmoka, Prime Time Sports, Blinkfire Analytics, the University of Glasgow, Europe Institute of Leiden Law School, San Diego State University and Garrigues Sports & Entertainment, along with the NFL, the Premier League, NBA, Major League Baseball, KPMG, IMG, Shift Active Media, Lagardère and Teneo Sport, amongst others. Their  presence means that for two days Valencia will be the global capital of knowledge regarding the management of rights in the sports industry.

“The congress will look at how technology is changing the way rights are managed in the field of sport and the two great challenges that the industry is facing in this area: the management of rights relating to competition in sport and the management of sportsmen’s and sportswomen’s rights both within and outside the link with the sport they are competing in or the club they are competing for,” said the GSIC’s director.

Sport IP Forum 2017 will also feature a business-focused exhibition that will be ideal for presenting or launching initiatives, business ventures and dedicated solutions for the sports industry and will promote B2B meetings. It will also provide an opportunity for networking that will attract international decision makers in the industry. The Sport IP Forum programme also includes a session designed to provide opportunities and visibility for the most innovative start-ups in the field of sport.

The event is being supported by the main Valencian institutions, which today heard the full details of the congress at first hand, after a meeting attended by the Direcció General d’Internacionalització (Department for Internationalization), the Direcció General d’Economia, Emprenedoria i Cooperativisme (Department for the Economy, Business and Cooperation), the Direcció General d’Esport (Department for Sport), Divalterra, the Consell de Cambres de la Comunitat Valenciana (Council of Chambers of the Comunitat Valenciana), Valencia City Council’s Tourism and Business Directorate, Valencia City Council’s Sports and Tourism Departments and the Valencia Tourist Board.

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